101 Ways to Promote Your Real Estate Web Site

Filled with Proven Internet Marketing Tips, Tools, and Techniques to Draw Real Estate Buyers and Sellers to Your Web Site

Increase Your Real Estate Sales Online!

An increasing number of real estate buyers and sellers are making the Web their first destination. So now is the time to stake your claim in the Internet land rush with an effective and well-promoted Web site. Getting potential customers to visit your Web site rather than those of your competitors can mean thousands of additional commission dollars in your pocket every month.

In 101 Ways to Promote Your Real Estate Web Site, widely recognized expert Susan Sweeney provides proven promotion techniques that help you draw buyers and sellers to your real estate Web site. If you deal in either residential or commercial real estate as an agent, broker, or firm, this book (and it’s companion Web site) is exactly what you need. Bottom line, it will help you draw more buyers and sellers to your Web site and increase your earnings.

Each books comes with a password providing access to the companion Web site which keeps you up to date with the latest changes in the fast-paced online real estate world.

This book will help you:

• Draw more buyers and sellers to your Web site
• Optimize your site for real estate-specific search engines
• Learn what techniques work best in the online real estate arena
• Make effective marketing use of newsgroups, mail lists, meta indexes, e-zines, Web rings, cybermalls, podcasting, blogs, wikis, mobile, autoresponders, banner exchange programs, and more
• Leverage the power of e-mail in real estate sales• Use offline promotion to increase online traffic
• Use competitors’ sites to your advantage• Develop viral and permission marketing campaigns
• Stay current through the Member’s Only Web site

About the Author

Susan Sweeney, CA, CSP, Hof is a partner in VERB Interactive and a renowned industry expert and consultant on Internet marketing topics. She is the author of other leading books including 101 Ways to Promote Your Web Site, 3G Marketing on the Internet and the e-business Formula for Success. She has also developed the Internet Marketing Bootcamp, webinars, and e-books related to Real Estate Internet marketing. Besides being a well-known author, Susan is a CA-Chartered Accountant and a CSP-Certified Speaking Professional. She is a frequent speaker on Internet marketing at many conferences, corporate seminars, workshops and events. Susan lives in Waverley, Nova Scotia and Ft. Myers, Florida.